36ONE Asset Management today announced their continued support of the winning team from the Absa Cape Epic 2011, Team 36ONE-SONGO-SPECIALIZED as they look set to defend their title in 2012. This association forms part of a 3 year sponsorship of the team.
Organisers of the Absa Cape Epic officially launched the route for the 2012 event at a press conference held in Cape Town on the 25th October. The ninth edition of the Absa Cape Epic takes place from 25 March to 1 April 2012, and offers participants a demanding eight day mountain bike adventure of 780km with 16 300m of climbing from Durbanville to Lourensford Wine Estate.
The 2012 route will lead 1 200 athletes, including world champions and dedicated amateurs through the stage locations of Robertson, Caledon and Oak Valley with the finish at the famous Lourensford Wine Estate, as has been tradition since 2007.
For the fourth time in the Absa Cape Epic’s history, riders will compete in a prologue. A common feature in grand road cycling tours, the prologue on the Meerendal Wine Estate just outside Durbanville, will allow spectators to see teams race against the clock. This event will decide which teams will wear the coveted leaders’ jerseys at the start of stage 1 on Monday, 26 March 2012, in Durbanville.
36ONE Asset Management assessed the strategic fit of the team sponsorship with their brand values and found that the business of investment and asset management shared many synergies with the ethos of this cycling team. Being part of a fast-paced and dynamic industry, a collaborative and results driven approach is paramount to the success of any investment. The effective management of a cycling team aligns with this thought process.
Sport inspires people to do great things, to achieve excellence through dedication and informed decision making. 36ONE Asset Management aspires to create greatness for their portfolio of clients. By changing the lives of the children of songo.info in Kayamandi, giving them the right tools and advice to achieve their goals, 36ONE Asset Management are confident that their brand embraces the qualities of a noble and strategic partner.
The preliminary team members who will represent Team 36ONE-SONGO-SPECIALIZED in 2012 will consist of renowned professional riders; Former Cross Country World Champion and current Marathon World Champion, Christoph Sauser and Multiple African Mountain Bike Champion Burry Stander, along with Kayamandi’s rising Stars Azukile Simayile and Siphosenkosi Madolo of the songo.info program. The Absa Cape Epic features 2-man teams and Burry and Christoph will form the Pro Team, whilst Team Two is made up of Azukile and Sipho.
During the Absa Cape Epic 2012 event, the 36ONE Asset Management PR team will bring fans unique behind the scenes images, video clips and up to the minute news and results from each stage of the event on a daily basis.
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Join Burry and Christoph this Saturday 29th October at Valverde for an out-ride through the Magaliesberg, followed by a fundraiser event at Fire and Ice in Melrose. Visit http://www.songo.info/ for further details.
About 36ONE Asset Management
36ONE Asset Management is an independent, owner-managed specialist investment manager. The highly skilled team is renowned for its top performing unit trusts, hedge funds and private client portfolios. 36ONE Asset Management are the headline sponsor of Team 36ONE-SONGO-SPECIALIZED.
Steven Liptz and Cy Jacobs formed 36ONE Asset Management in 2004 after working for large institutions for many years. A highly skilled team was recruited. Today, this team provides clients with strong investment performance complimented by high levels of service.
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